Randy Gage Duplicates

Randy Gage is a well-known author, speaker, and trainer.  He has established himself as the top trainer in the network marketing profession by teaching his duplication principles.  This article will attempt to explain the concept and help you understand his philosophy.

The key to success in network marketing is being able to get a large group of people to do a few simple things on a consistent basis.  The key phrase here is “a few simple things.”  These few simple things must be doable by a large number of people and simple enough so that that large group of people will have no trouble doing them consistently over a period of 3-5 years.

It is not what works, it is what duplicates. This is the foundation of Randy’s duplication training.  There are many things that work when recruiting for MLM, but most do not duplicate.  If the process is too complicated, it won’t duplicate.  If it is too expensive or requires too much time, it cannot be duplicated.  If knowledge and expertise are required, it won’t duplicate, because people will quit before they ever learn enough to start having success.

When making decisions about your tools and systems, make sure you ask yourself  “How will this affect people on my seventh generation?” He will explain that this is how the Iroquois Indians would make decisions for the tribe.  So when tweaking your system, make sure that the change will not only help those involved in the decision, but also those many generations downline.

Ultimately, you want to work yourself out of a job.  This is done by “building a line” rather than “driving a line.”  When you are driving a line, you are the reason the team is growing which also means that when you are not there, your team stops growing.  When you are building a line, you are creating leadership at each level so that when you are not there, the team continues to grow.

Grinders are the people who fall into the category of driving a line.  These are the people who are passionate, hard workers.  They do everything they can for their team.  They dig deep and do presentations for anyone who is active and asks for help.  Everyone on their team has their phone number and they work at least 20 hours daily.  They usually are still driving hard on the last night of each month, making sure that everyone’s orders are in and that all rank advancements have been achieved.  Grinders do well until about three generations below them, at which time it gets beyond their control and reach – duplication dies.

MLM Rockstars are those who live by these principles above, including the last one.  They develop leaders and build lines.  Duplication continues way beyond their reach, because the growth is not dependent on their time, expertise, personality, efforts, or presence.  Their leaders are duplicating the same process and true residual income becomes a reality.

Randy Gage has proven once again that these principles are still as important as they ever were.  He recently dusted off his white board and jumped back into the profession as a distributor.  By applying these concepts, Randy was able to go straight to the top of his company’s compensation plan and take a lot of people with him.  Today he is living proof of how powerful network marketing can be if we create real duplication wihtin our teams.

Mindy Thompson is a freelance writer and business consultant to both small and medium businesses who are leveraging the internet in order to expand.  For more information about Randy Gage, visit the Randy Gage Team and request a FREE video overview.

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